Sports Marketing with Emphasis on the Role of the Internet Journal title: International Research Journal of Applied and Basic Sciences Authors: M.Khorsandi Fard| Ph. D. Student, Islamic Azad University Mashhad Branch, Mashhad, Iran, email: m.kh... Subject(s): Public Health and Community Medicine
Estimating the World Series Gap Effect on Attendance Journal title: Choregia Authors: Timothy E. Zimmer| Assistant Professor of Economics and Finance, School of Business, University of I... Subject(s): Sports and Recreation, Adapted Physical Activity
The impact of NFL Salary Cap Concentration of Team Success Journal title: Choregia Authors: Timothy E. Zimmer| Assistant Professor of Economics and Finance, School of Business, University of I... Subject(s): Sports and Recreation, Adapted Physical Activity
The Impact of Social Media Marketing during Mega Sports Events –an Empirical Study in the Frame of the FIFA World Cup 2014 Journal title: Quarterly Journal of Business Studies Authors: Gerd Nufer, Franziska Ibele Subject(s): Economics, Finance and Financial Services, Human Resource Management, Marketing, Accounting, Management
The Effect of Simultaneous Sponsorship of Rival Football Teams Journal title: BAR: Brazilian Administration Review Authors: Amorim, João Guilherme Barbosa de; Almeida, Victor Manoel Cunha de Subject(s): Business Administration, Educational Administration
Sports Mega-Event Sponsorship: The Impact of FIFA Reputation and World Cup Image on Sponsor Brand Equity Journal title: BAR: Brazilian Administration Review Authors: Coelho, Mariana Guará Rocha; Amorim, João Guilherme Barbosa de; Almeida, Victor Manoel Cunha de Subject(s): Business Administration, Educational Administration
THE GLOBAL ADVERTISING OF A LOCAL BRAND IN TERMS OF ANALYZING THE VISUAL CONTENT: TURKISH AIRLINES GLOBALLY YOURS ADVERTISING CAMPAIGN Journal title: The Turkish Online Journal of Design, Art and Design (TOJDAC) Authors: Rengin Küçükerdoğan, Işıl Zeybek, Volkan Ekin Subject(s):
Relationship management in effective sports sponsorship Journal title: Annals of Marketing Management & Economics Authors: Zygmunt Waśkowski Subject(s):
Evaluation of the quality of services provided by the Polish football clubs Journal title: Quality in Sport Authors: Andżelika Dzięgiel, Łukasz Luciński Subject(s): Business Administration, Sports and Recreation, Human Resource Management, Management and Strategy, Entertainment, Sports and Gaming Law, Management and Marketing, Professional Sports
The communication effects of sponsorship in local sports markets Journal title: Quality in Sport Authors: Sławomir Kowalski Subject(s): Business Administration, Sports and Recreation, Human Resource Management, Management and Strategy, Entertainment, Sports and Gaming Law, Management and Marketing, Professional Sports
The Brand of an Athlete - Reconsidering Its Dimensions Journal title: Journal of Emerging Trends in Marketing and Management Authors: Mihaela Constantinescu Subject(s):
The marketing in crisis situations on the example of the volleyball club AZS Częstochowa SSA Journal title: Quality in Sport Authors: Sławomir Kowalski Subject(s): Business Administration, Sports and Recreation, Human Resource Management, Management and Strategy, Entertainment, Sports and Gaming Law, Management and Marketing, Professional Sports
The IPL Model: Sports Marketing and Product Placement Sponsorship Journal title: International Journal of Humanities and Social Science Invention Authors: Aditya Mittal, Amutha Manavalan Subject(s):
USE OF SPORTS MARKETING INSTRUMENTS IN THE CONTEXT OF SPORTS SUPPORTERS LOYALITY FORMATION Journal title: Молодий вчений Authors: L.V. Kozyn Subject(s):
Digital Marketing Strategies Used by Sports Retail Companies Journal title: Revista CEA Authors: Sergio Luque-Ortiz Subject(s): Economics, Management Science/Operations Research, Banks and Banking, Finance and Financial Services, Marketing, Management Science, Accounting
